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01·FOR FOUNDERS·OPERATE · $99

Stop running your business in your head.

You have a team and real operations, but every call still routes through you. W144 reads across the whole business, flags what's about to break, and hands you the one thing to decide on Monday.

Start on Operate · $99 →See what's included →
02·REACTING, NOT RUNNING

Your business runs. Managing it is what breaks you.

Pipeline looks fine, the team's busy, cash is in the bank. Yet Monday arrives as five separate fires from five tools that never talk.

MONDAY MORNING5 FIRES · 0 CONNECTED
  • CRMA deal marked Won, and delivery never started.Nobody told you.2w
  • FINANCEAn invoice is past its terms, and the client renews next month.The dots stay disconnected.today
  • OPERATIONSOne person carries ten open tasks, and the sprint is slipping.The board still looks green.today
  • HRYour key engineer: time off requests up, check-in score dropping.Quitting visibly, if you knew where to look.3w
  • MARKETINGCost per customer climbing on Meta, and you're still spending.Weeks of overspend, unflagged.3w

Five tools. Five alarms. Nobody connecting them.

03·IT'S ALL ONE SYSTEM

The danger lives between your tools.

CRM, Finance, Operations and HR are real workspaces in W144. You run all four in one place, and the engine reads across them, catching the moment they disagree.

One place, every function

CRM, Finance, Operations and HR are real workspaces here. There is no stack to stitch together.

04·WHAT IT CATCHES ACROSS YOUR TOOLS

Problems no single tool can see.

Each lives between two hubs. Caught early, while it's still a decision and not a loss, with the one move that defuses it.

SIGNAL 01 · CRM × OPERATIONS
Sold, never started.

A deal Won weeks ago, still not started, and nobody flagged it.

SIGNAL 02 · HR × CRM
A resignation is a revenue problem.

The person about to leave owns the account that renews next quarter.

SIGNAL 03 · CRM × FINANCE
Pipeline is a vanity number.

W144 reads pipeline against revenue. Here it covers 0.8 quarters, under a line of two. We show you the real one.

SIGNAL 04 · FINANCE × CRM
Growing and shrinking at once.

Revenue up, cash down, with late invoices behind it. W144 names it Growth Liquidity Trap.

05·FIVE MINUTES MONDAY

One decision a week. Not five tabs of guesses.

The Weekly Tension Review: one screen, the week's tensions ranked, and the single lever that moves the dominant one. Your hour of clarity, in five minutes.

Day 1Your first tension, from the Stress Test.
5 minYour Monday review, one screen.
The teamTakes the calls that waited on you.
1 leverFor every open tension.

From an hour of Monday dread to five minutes of direction.

06·THE INSTINCT, ON TAP

A senior operator's pattern recognition. Every Monday. $99, not $4,000.

What a seasoned COO notices in a Monday meeting, W144 notices automatically by Tuesday. The instinct you can't yet hire, on tap.

FRACTIONAL COO$4-15Kper month
W144$99per month
07·YOUR WEEK, BEFORE AND AFTER

Run the company. Don't let it run you.

Same business, same team. One of these is your week once the four tools talk.

WITHOUT W144
  • Four dashboards open, none of them agree.
  • Every decision waits on you.
  • Problems surface after they've cost you.
  • You react all week, and plan none of it.
MONDAY~2 hrs
WITH W144
  • One screen, the week's real risk on top.
  • The team decides; you set direction.
  • What's about to break, flagged early.
  • Five minutes Monday, then you run.
MONDAY~5 min
08·WHAT IT COSTS

Run the whole company for $99.

Operate connects CRM, Finance, Operations and HR, so everything reads the others. Less than one hour with a fractional advisor, every month.

✓ INCLUDEDLAUNCH
$49/month
Solo founder

For founders testing an idea before they build it. Web Hub, Marketing Hub, and the Stress Test. Upgrade to Operate when sales kick in.

  • Web Hub (full)
  • Marketing Hub
  • Business Stress Test
  • Dominant tension + primary lever
  • 300 AI operations / month

Less than three monthly subscriptions you'd buy separately.

Choose Launch
MOST CHOSENOPERATE
$99/month
+ $15 per seat

For founder-led companies with a team.

  • Everything in Launch
  • CRM · Finance · Operations
  • HR Hub Basic (Registry, Decisions, Authority, Check‑in)
  • All 27 tensions, explained
  • Weekly Tension Review (top 3)
  • 900 AI operations / month

Less than one hour with a fractional advisor.

Start with Operate
SCALE
$149/month
+ $15 per seat

For companies above $1.5M and fractional operators.

  • Everything in Operate
  • HR Hub Full (Hiring, OKRs, Team Health, Capacity)
  • Scenario Forecasting (six scenarios)
  • Decisions and their outcomes · benchmarks
  • Full Weekly Review (history and trend)
  • API access · ROI reporting
  • 2,000 AI operations / month

Less than 1% of what one operational mistake costs.

Start with Scale

Start where you are. The platform expands as you do.

Extra operations $0.10 each, or a pack of 500 for $39. Seats $15 on Operate and Scale. Pay yearly and two months are free.

Take Monday back.

Connect the four tools tonight. Five minutes of direction next Monday.

Start on Operate · $99 →
THE SYSTEM, END TO END

Operate connects all six. Each reads the others.

CRM·Finance·Operations·Marketing·HR·Web
See how the hubs talk to each other →