Marketing first. Product second.
Spin up the page and the campaign from one offer tonight, to test a new idea or sell to an audience you already have. The market answers in a week, for $49.
Your home on the web, live tonight.
Match a template or spin up a funnel from your offer, then publish to your own domain, take payment, capture leads. No stack to wire.
Site or Funnel
AI matches a template or drafts the page, and you approve. Publish to your own domain the same night.
Describe your offer once. It runs everything.
Your offer and company profile, written a single time. The page, the checkout, and every ad come out of it, in one voice.
Write it once
The page and every ad come from one offer, so nothing needs re-briefing between them.
One offer. Every channel. The winner picked for you.
Marketing Hub turns the same offer into a multi-channel campaign: ten variants, scored five ways, the best three ready to ship.
Hook, brand, compliance, performance and visual. The best three rise.
Generated per platform, in your voice. You approve and ship.
It reads the market's answer for you.
Signals, read for you: conversion against benchmark, spend with no signal, drop-off and page decay. All distilled into your first Tension Case, the one thing to fix.
Your page converts below the benchmark for offers like yours.
Ad spend climbs, signups don't, and the campaign never proved it works.
Visitors come in, few come out. Most leave right at the form.
A converting page slips, and W144 flags a drop of 15 percent in a week.
Your first Tension Case lands day one: not a dashboard to read, one thing to fix.
Five tools, $150 a month, and still guessing.
Or one platform, $49, and the market's answer in a week.
- Stitch a site, email, Canva, checkout, a CRM.
- $150+/mo before a single customer.
- Build for months on a guess.
- Find out it doesn't convert after you've spent.
- One platform, one offer, one evening.
- $49 for the whole stack, before revenue.
- The market answers in a week.
- Fix the one thing, then scale spend.
Start at $49. Grow when you do.
Everything to go online and read the market is in Launch. Operate and Scale add the rest of the operating system as the business gets real.
For founders testing an idea, or selling to an audience they already have. Web Hub, Marketing Hub, and the Stress Test. Upgrade when sales kick in.
- Web Hub (full)
- Marketing Hub
- Business Stress Test
- Dominant tension + primary lever
- 300 AI operations / month
Less than three monthly subscriptions you'd buy separately.
Start on Launch · $49For founder-led companies with a team.
- Everything in Launch
- CRM · Finance · Operations
- HR Hub Basic (Registry, Decisions, Authority, Check‑in)
- All 27 tensions, explained
- Weekly Tension Review (top 3)
- 900 AI operations / month
Less than one hour with a fractional advisor.
Grow into OperateFor companies above $1.5M and fractional operators.
- Everything in Operate
- HR Hub Full (Hiring, OKRs, Team Health, Capacity)
- Scenario Forecasting (six scenarios)
- Decisions and their outcomes · benchmarks
- Full Weekly Review (history and trend)
- API access · ROI reporting
- 2,000 AI operations / month
Less than 1% of what one operational mistake costs.
Grow into ScalePoint your domain or start from a template. First landing page live the same evening.
Extra operations $0.10 each, or a pack of 500 for $39. Seats $15 on Operate and Scale. Pay yearly and two months are free.
Launch is where you start. The system grows into all six.
One evening. One offer. The market answers.
Page and campaign live tonight. The read arrives within the week.